Addsoft’s digital Signage is remotely controlled distribution of digital content across networks of displays.
AT-Signage is forefront of digital media distribution by allowing motion pictures, Graphics, scrollable text
and audio, video to be displayed simultaneously at one or multiple location. Digital signage is gaining
relevance for many different purposes but there is no definitive list. However, some of the most common
applications of digital signage are highlighted below
Application
Public Information – news, weather, traffic and local (location specific) information, such as building directory
with map, fire exits etc.
Internal Communication- corporate messages, such as health & safety items, news, and so forth.
Digital Menu Boards – pricing, photos, ingredients, and other information about the food being offered,
including nutritional facts.
Advertising – usually either related to the location of the sign or using the audience reach of the screens for
general advertising.
Brand Building – in-store digital sign to promote the brand and build a brand identity.
Influencing Customer Behavior – directing customers to different areas, increasing the "dwell time" on the
store premises etc.
Enhancing Customer Experience – applications include the reduction of perceived wait, demonstrations,
promotions, offers & much more.
Enhancing the Environment – with interactive screens and dynamic way finding
Features
AT-Signage able to show images, video, flash content, html/webpage. The content will be read from a
schedule. The schedule contains the details of the files and the duration for which the file will be displayed
The display screen should read the layout style from the schedule and then display appropriate UI elements like
upper banner, upper and lower scrolling text, clock, content etc.
